Formulation of an identifying name, term, mark, symbol or theme, to distinguish a business, strategy, concept or approach for competitive marketplace appeal and differentiation.
Informative public interface to educate, ideate and assess organizational concepts, practices and trends to facilitate relationship building.
Formulaic messaging for target audience command through defined content, channeled distribution, multi-media platforms and sequencing.
Creation and integration of cardinal image elements to differentiate a digital and/or traditional media presence.
Instructional consultation for management of digital & traditional media obligations, including interviews, press conferences, blogs, editorials, and contributing writer and subject matter expertise.
Application of digital creative to multi-media platforms.
Develop Client-based multi-media interfaces, including press events, “if asked” statements, media training, contingency planning, and media follow-up.
Celebratory, methodical or preemptive occasions to showcase achievements, introduce ideas/concepts and promote readiness for predictive outcomes.
SEO initiatives to drive traffic, impressions, usage, interface, links and utility.